Project Detail

Business Operations & Processes

1. Sales & Operations Network Management

• Multi-Country Sales Oversight

  • Managed a $50M+ sales portfolio across MENA & Pakistan, covering over 250 gas engines and industrial systems.

  • Oversaw performance and service delivery through a regional network of 1,500+ employees.

• SOPs & Distributor Enablement

  • Developed and implemented standard operating procedures (SOPs) for onboarding, partner alignment, and performance review.

  • Strengthened commercial consistency across diverse distributor landscapes.

2. Customer-Centric Operational Delivery

• Service Contracts & Technical Support

  • Achieved high customer retention through reliable after-sales service, technical expertise, and cultural fluency.

  • Managed customer relationships across geographies with responsiveness and solution-oriented engagement.

• Crisis & Conflict Navigation

  • Resolved high-stakes technical and contractual disputes in the energy sector without financial loss—even during force majeure scenarios.

3. Digitalization & Enterprise Systems Integration

• CRM / ERP Transformation

  • Implemented and enhanced usage of enterprise systems including SAP, Oracle, and Salesforce, streamlining processes for sales, service, and customer relationship management.

• Data-Driven Performance Tools

  • Promoted Asset Performance Management (APM) platforms to optimize asset monitoring, failure prediction, and operational decision-making.

• Industry 4.0 Enablement

  • Aligned factory and field operations through simulation-based workflows, integration of FAT (Factory Acceptance Testing) into service cycles, and adoption of predictive maintenance tools.

4. Compliance, Standards & Risk Management

• Global Standards Integration

  • Negotiated contracts aligned with international compliance frameworks:

    • ADR (EU hazardous materials)

    • DOT-406 (US transportation safety)

    • ASME U-Stamp (global pressure vessel certification)

• Quality & Regulatory Assurance

  • Ensured operational and product-level compliance to reduce liability, streamline certification, and unlock new market opportunities.

5. Process Innovation & Optimization

• Simulation-Led Design & Maintenance

  • Used CAE, FEM/FVM, and Automation Studio to improve design reliability and reduce prototype testing costs.

  • Embedded simulation feedback into ongoing service optimization.

• Value Engineering (VA/VE)

  • Introduced value analysis frameworks to cut manufacturing costs and enhance system maintainability.

6. Training & Knowledge Transfer

• Distributor & Internal Training Programs

  • Created comprehensive onboarding guides and technical education modules for internal teams and channel partners across the MENA region.

• SOP Documentation & Process Guides

  • Authored detailed internal process documentation to maintain operational consistency across international business units.